Profile

All about fairness creams

Fairness is considered equal to attractiveness. People use fairness creams to improve their complexion, irrespective of whether their skin tone is dark or fair.

Action of Fairness Cream

Fairness Cream is a 100% natural fairness cream that improves complexion, nourishes and makes the
skin soft. A unique formulation with natural ingredients, it ensures ease of application and faster absorption,
which provide better nourishment to the skin.

It works throughout the day, making complexion better, each time, and every time.
They may help maintain status quo
They may contain sunscreen which controls tanning
They may contain hydroquinone, a chemical that has a bleaching effect.

How does this affect me?

Most fairness creams contain a bleaching agent. Medical experts says that if the bleaching
percentage is between 3- 4 %, it is acceptable as per side effects are concerned
Long-term use of these creams may cause cancer, kidney problem, irritation and disfigure the skin
All these creams give some temporary results. So that people use it regularly
Even creams branded as Ayurvedic also contain chemical and harmful alloy of metals
Most creams contain harmful ingredients that can result in side effects ranging from irritation,
allergies to sun sensitivity.
It may be advisable to test out a fairness cream by using it first on a small portion of your skin to
find out your sensitivity to the ingredients.

How fairness does cream work?

According to most dermatologists, achieving fairness up to 20% is possible, but not more than that.
The fairness creams block sun rays and prevent secretion of Melanin, which gives the dark color to the
skin. So in effect fairness cream reduce tan, prevent the skin from getting darker by preventing melanin
secretion; but they cannot change a person's natural skin color.

How to choose fairness creams?

Check the ingredients of fairness cream.
Look out for harmful ingredients such as hydroquinone, mercury, steroids and bleaching agents.
Look for ingredients such as avocado oil, grape seed oil, sheaf butter and honey.
These ingredients have shown scientifically to treat skin conditions, without causing any skin
problem.

Company Profile

Basic Information

Business Type

Supplier
Manufacturer
Exporter

Ownership & Capital

Year of Establishment	1978
Legal Status of Firm	Private Ltd. Co. Registered under Indian Companies Act 1956

Trade & Market

Major Markets

Indian Subcontinent	South/West Africa
East Europe	North Europe
Middle East	South/West Europe
North America

Annual Turnover

US$ 1-10 Million (or Rs. 4-40 Crore Approx.)

Team & Staff

Total Number of Employees	51 to 100 People
No. of Research / QC Staff	1 - 5 People
No. of Engineers & Technicians	6 - 25 People
No. of Skilled Staff	1 - 5 People
No. of Semi-Skilled Staff	1 - 5 People
No. of Consultants	1 - 5 People

Company USP

Primary Competitive Advantage

Experienced R & D Department	Good Financial Position & TQM
Large Product Line	Large Production Capacity

Quality Measures/Testing Facilities

Yes

Statutory Profile

Income Tax Registration No.	AAACC2347K
Service Tax Registration No.	AAACC2347K ST 001
Central Sales Tax No.	07170078415
Value Added Tax Registration No.	07170078415V
Import Export Code	0596010770
Excise Registration No.	AAACC2347K XM 001

Packaging/Payment and Shipment Details

Customized Packaging

Yes

Payment Mode

Cash	Cheque
Credit Card	DD
Online	Wire Transfer

Shipment Mode

By Cargo

By Road


	About Us Incepted in the year 1978, we have been leading the industry of herbal skin care products, herbal hair care products and natural hair care products, extracted from pure herbs. We are ISO 9001:2000 certified manufacturing company, with an experience of more than 30 years in research and application of Natural and Organic Botanical & Mineral Extracts laid out in ancient Ayurvedic texts. We have factoriesin Himalayas,Europe and South Africa. With our exclusive range of products, we have carved a niche for ourselves in the highly competitive and fast emerging herbal products industry. We offer a wide range of herbal products for skin and health care, like scrubs, lotions, gels, shampoos, moisturizers, creams and many similar products, which rejuvenate and moisturize skin and hair. Our products are manufactured as per FDA and USA norms,and meet all standards laid down by them. Our wide range of natural cosmetics and herbal remedies are catered to domestic as well as international markets. With our excellent quality products, we have been able to capture markets like USA, Australia and Czech Republic, and are venturing into markets of Japan and other European Countries.


	Product Highlights Our wide range of dermatological products approved internationally by an association of Stamford Brands, UK. We provide a vast range of products, which are a culmination of pure herbal cosmetics for treating and maintenance of healthy skin and hair. These are formulated as per Ayurvedic concepts, and are exact combination of natural herbs, Ayurveda and preservatives. These are highly effective in retaining the texture and glow of skin, making it look young and healthy. These products are packed in special packaging for retaining their effectiveness in treatment. Our varied range of products restores natural health to skin and bounce to hair. Our products have the following highlighting features: Hypoallergenic Natural Ingredients Natural Preservatives Very effective products Apart from these, we also offer a wide range of guest toiletries to numerous hotels in India and Nepal.


	Our Business Philosophy Our business philosophy is to rejuvenate the body and heal it externally through our natural cosmetic products, ensuring long lasting and satisfying results. We ensure to offer our clients an exotic combination of curative healing and corrective properties of herbs in the form of skin care and hair care products. These are easy to use, and are highly effective in treating various ailments. Further, we adopt Fair Business Policies, which include Fair Trade Practices, Transparent Business dealing with clients and most importantly use of natural ingredients that assure complete safety to the end users.


	Our Clientele With our range of quality products, we have been serving to various clients in the industry. Some of our prestigious clients include: The Oberoi Hotels & Resorts Chain Welcome group-Sheraton Chain Radisson Hotels Marriot Park Royal Man Singh Group Club Mahindra Palace on Wheels and many more

Our Mentor

Founded by Mr. Anil Khanna, the Managing Director of the company, we have grown leaps and bounds. With his rich experience of more than 23 years in the field of Research and Application of Botanical and Mineral Materials on the human body, he has been guiding us in our endeavor of serving to our clients with quality range of herbal products. He is a trained engineer from the Maharaja Sayajirao University, Baroda, with a degree in Management from Jamnalal Bajaj Institute of Management Studies, University of Bombay in Marketing Management. With the successful application of his skills in the development and marketing of the products, we have been able to make a brand name in domestic and international arena. Owing to his training in basic human physiology and dermatology while working with Glaxo Laboratories, we have been able to successfully deliver herbal products for treatment of various kinds of ailments of skin and hair.


	Our Vision "To enhance beauty through use of Herbs & Minerals & Natural Preservatives and to help reduce skin problems through the use of Well Researched & Effective Products based on Ayurveda without use of synthetic chemicals".


	Primary Competitive Advantage "GMP Certified, ISO 9001:2008 Certified, FairTrade Certified".


	Our Quality Assurance Two large in-house laboratories We are a quality conscious organization with our emphasis on quality and effectiveness of our products. We make every effort to provide clients complete satisfaction to our clients with our excellent quality natural herbal skincare products. All the products manufactured by us are tested on stringent parameters for ensuring their safe and effective use. We ensure use of natural ingredients and naturally derived bases for making these products. We carry out prompt quality control methodology at both in-house as well as through outside sources to ensure the safety and effective usefulness of our products. Our products are tested on various parameters like: Product stability Toxicity Chemical analysis Formulation Use of right composition, formulation and ingredients


	Management Team Being an integrated business entity, we take complete care of delivery of our products to the clients. We provide the delivery of our products by air cargo and normal air mail, and many other modes of transportation as required by the clients. We provide shipping of the goods within 45 days of receiving the orders. Bulk orders may take some more time depending on the volumes involved. The shipment time would vary depending on the mode of delivery. It takes 3 to 6 days maximum from the date of shipment to deliver anywhere in the world. We take complete care of manufacturing processes and quality of our products, leaving no stone unturned for storing our products safely and in right conditions. These are stored under controlled conditions, for maintaining their temperature and consistency. Quality packaging materials are used for packing these to ensure that they reach their destination in the same conditions in which they are packed.